Fashion

Will New Balance also enter the Metaverse? The brand would have filed the applications to produce goods for the virtual world

Fashion

Will New Balance also enter the Metaverse?

The brand would have filed the applications to produce goods for the virtual world

Josh Gerben, founder of a cutting-edge law firm specializing in trademarks, which had already revealed Nike's intentions to expand into the Metaverse last November, again turned to Twi

Does it still make sense to separate Men's and Women's fashion weeks? Halve fashion weeks, halve waste

Fashion

Does it still make sense to separate Men's and Women's fashion weeks?

Halve fashion weeks, halve waste

Six years ago the fashion industry underwent a micro-movement towards mixed gendered fashion shows with some of the industry’s major houses taking the necessary steps towards fusing their menswear an

Can Milan return to being the center of fashion? The war for relevance can only be won through an alliance of all institutions

Fashion

Can Milan return to being the center of fashion?

The war for relevance can only be won through an alliance of all institutions

If the revelation of the last Milan Fashion Week Women's was the appearance of an interesting group of new Italian designers such as Marco Rambaldi, Alessandro Vigilante, ATXV, Andrea Adamo, Act n.1 or Cormio, to name

StockX is selling sneakers NFTs The new VaultNFTs functionality based on blockchain technology

Fashion

StockX is selling sneakers NFTs

The new VaultNFTs functionality based on blockchain technology

On Tuesday, Scott Cutler, CEO of StockX, announced the launch of a new service, "VaultNFTs", a new feature with which customers can invest in

Prada Group sales increased by 41% last year A strategy that shows how other luxury brands could behave in the future

Fashion

Prada Group sales increased by 41% last year

A strategy that shows how other luxury brands could behave in the future

The Prada Group's performance in 2021 was described as excellent: compared to 2020, sales increased by 41% for a total revenue of 3.36 billion euros – and this includes a growth in direct-to-consumer

The new capsule collection of Brain Dead in collaboration with Dungeons & Dragons The world's first tabletop role-playing game

Fashion

The new capsule collection of Brain Dead in collaboration with Dungeons & Dragons

The world's first tabletop role-playing game

On January 18th, the new Brain Dead capsule collection was released in collaboration with Dungeons & Dragons, the world's first tabletop role-playing game first la

The Slam Jam capsule collection with the post-punk group Devo Based on the concept of Reserve evolution and a dystopian irony

Fashion

The Slam Jam capsule collection with the post-punk group Devo

Based on the concept of Reserve evolution and a "dystopian irony"

A new Slam Jam collaboration is on the way with American post-punk group Devo, founded by Gerald Casale, Bob Lewis and Mark Mothersbaugh in 19

Rhuigi Villaseñor is the new Creative Director of Bally Once again luxury relies on streetwear

Fashion

Rhuigi Villaseñor is the new Creative Director of Bally

Once again luxury relies on streetwear

Former creative director, founder and CEO of Rhude, Rhuigi Villaseñor has been appointed as the new creative director of Bally, the Swiss luxury brand owned by JAB Ho

Ardusse FW22: moments in time A fine line between the more traditional concepts of masculinity and femininity

Fashion

Ardusse FW22: moments in time

A fine line between the more traditional concepts of masculinity and femininity

Ardusse is the cross between Arcadia and Jeunesse. "I have always been very inspired by classical literature and its myths, particularly that of the mystical land Arcadia where men and nature were

Are the new mentorship initiatives revolutionizing Made in Italy? How the tutorship of the big brands is launching new talents

Fashion

Are the new mentorship initiatives revolutionizing Made in Italy?

How the tutorship of the big brands is launching new talents

Since the Financial Times published an article dedicated to "designers who are leading the Italian Renaissance"

Valentino's new Open for a Change project A new sustainable line that has just presented its first two sneakers

Fashion

Valentino's new Open for a Change project

A new sustainable line that has just presented its first two sneakers

Valentino presented today the Open for a Change project that will see two of the brand's iconic sneakers, the Open and the Rockstud Untitled, redesigned in a sustaina

From the Bible to Marni: how mohair became the trend of the season Angora wool through the centuries and the catwalks

Fashion

From the Bible to Marni: how mohair became the trend of the season

Angora wool through the centuries and the catwalks

Among the improbable and questionable combinations to which the fashion world has accustomed us in recent years, the unpredictable connecti

NFT and vintage pieces in the collabo between Gucci and Superplastic  Coming February to Gucci Vault

Fashion

NFT and vintage pieces in the collabo between Gucci and Superplastic

Coming February to Gucci Vault

After announcing the collaboration via Twitter on December 19, Gucci and Superplastic, the leading company creating animated celebrities, toys and digital collectibles, have now unveil

LVMH acquired a minority stake in Aimè Leon Dore Teddy Santis moves towards luxury fashion

Fashion

LVMH acquired a minority stake in Aimè Leon Dore

Teddy Santis moves towards luxury fashion

The LVMH group has acquired a minority stake in Aimè Leon Dore, a move that will help the New York brand expand its retail presence in the world (at the moment it ow

At Pitti Uomo returns S|Style sustainable style The fourth edition of the project dedicated to sustainable menswear

Fashion

At Pitti Uomo returns S|Style sustainable style

The fourth edition of the project dedicated to sustainable menswear

A new edition of S|Style sustainable style was back on stage at Pitti Uomo from 11 to 13 January, the project born in 2020 in the midst

The new winter collection launched by Beautiful Struggles And the exclusive drop of a Varsity jacket dropping soon on StockX

Fashion

The new winter collection launched by Beautiful Struggles

And the exclusive drop of a Varsity jacket dropping soon on StockX

"There is no better than adversity" is the new winter collection launched by Beautiful Struggles, the streetwear brand founded in 2019 by Danny Williams that

The long story of Prada's relationship with cult actors From John Malkovich in the 90s to yesterday's fashion show with Jeff Goldblum

Fashion

The long story of Prada's relationship with cult actors

From John Malkovich in the 90s to yesterday's fashion show with Jeff Goldblum

Yesterday, with its show FW22, Prada reaffirmed the power of the ritual of fashion shows by bringing on the catwalk a cast of old and new film talents that included Jeff Goldblum and

The new Cities campaign by Balenciaga  Around the world with Demna

Fashion

The new Cities campaign by Balenciaga

Around the world with Demna

Berlin, Miami, Paris, Rome and Milan are just some of the cities featured in Cities, the new Balenciaga campaign shot by François Prost inside London's Tube in which

COMME des GARÇONS brings on the runway the Nike Air Max 97 Two new colorways to celebrate 25 years of the Nike silhouette

Fashion

COMME des GARÇONS brings on the runway the Nike Air Max 97

Two new colorways to celebrate 25 years of the Nike silhouette

During the show of COMME des GARÇONS Homme Plus staged in Tokyo, Rei Kawakubo has brought on the catwalk a new chapter in the collabo of the Japanese brand with Nike.

NFTs have invaded Fashion Week Gmoney wore a Cryptopunk at the Prada show

Fashion

NFTs have invaded Fashion Week

Gmoney wore a Cryptopunk at the Prada show

In light of the latest trends in fashion, it would seem that the new trend is flexing one's NFT or, more generally, any virtual “object” having to do with the Metaverse. At Milan Fashion We