US rapper Kendrick Lamar anticipated a partnership with Nike. How? Through a tweet and an Instagram post, then reconditioned
Places+Faces is a striking example of how a brand can achieve success thanks to the deep relation it has been able to build w
In 1997, Nike marks the beginning of a new era by presenting the Air Max 97, a model set to become one of the most popular sneakerheads around the world as well as the uniform of many youth cultures over the years to date. Twe
Pure sports features, above trends and aesthetics: adidas Originals presents the new EQT FW17 collection
Places+Faces lands in Hong Kong and does it with a pop-up experience curated by
Nike Sportswear and Skepta pay homage to the Air Max 97 through a new model celebrating the Anglo-Nigerian's artist second home: Morocco.From this collaboration, comes a sneaker inspired by the sounds and
After so many speculations, first visions and leaks we are: Virgil Abloh officially announced his collaboration with Nike for The Ten project - and does so by presenting all ten mode
It is the beginning of the century when in the streets of the suburbs of London and the whole of England the OG garage music scene begins to weaken, lose lymph but, instead, from every end there is a new beginning and from these very still current
This morning, Supreme presented its lookbook for the FW17 season and now releases a preview of all the items.Top of the drop a
The lookbook of Supreme FW17 collection has finally arrived.Playboy mashups and collaborations with Mark Gonzales
They've been spotted on Kanye West's all year and now, finally, we have a name and release date: YEEZY Wave Runner 700 available last night - it's already sold out - on
adidas Originals re invents itself once again with the third chapter of its Originals Is Never Finished campaign.The two previous videos of the adidas Originals Originals Is Never Fini
The clothes in the film are important.They define a character, they are the mirror, the shape, sometimes the essence.It may also happen that they are so important or beautiful to fagocitate it being more impressed in the mind of th
The ever-changing image of beauty has reached yet another era.The sporty, tanned and glamorous 80’s were followed by the the controversial heroin-chic of the 90’s, a trend leading away from being perfectly groomed, moving towards the g
"We are more than just our bodies, but that doesn’t mean we have to be shamed for them or our sexuality. Even if being sexualized by society’s gaze is demeaning, there must be a space where women can still be sexual when they choo
After presenting the “Blue Tint” and “Semi Frozen Yellow” variants, YEEZY adds a new color to the YEEZY Boost 350 V2:
The news comes as a bolt from the blue: Rick Owens and adidas ending forever their cooperation.The announcemen
American Apparel is about to return and, in doing so, decided to start from the online.After the unfortunate events
The holidays stuck on the beach under the sun are not for you?Are you the type of person who always wants to go around and visit museums? Here are the most interesting fashion exhibitions to see in Europe this summer.
