Here we are now. On December 15th the Gorillaz x G-SHOCK collection will arrive in the stores: a series of limited edition watches created specifically for each member of the band. The indestructible accessory designed by
Christmas is the biggest season in retail and, even more than in other time of the year, the stores try to magnetize costumers. What helps to do this are the windows, which reach the highest moment for imagination
PUMA, with the RS-Computer sneaker, was the first brand to bring sophisticated electronic hardware and software into the sporting experience more than 30 years ago. The racing sneaker born in 1986
During our recent Dubai trip with Gucci we had the opportunity to talk with the founders of Sole DXB the
One of the most exciting developments and collections from Nike this year has been their innovative Tech Pack range. A collection
During this week the news of the collaboration between Samsung and Supreme Italia, a brand controlled by IBF, h
In the ongoing Supreme Italia saga, an overview of which you can read here, where the legally fake Supreme brand
The fashion world draws constant inspiration from subcultures, and the one of skateboarding has been one of the most abused, ripped off, rarely honored. An American research, carried out from 2001 until today, reports that
Though it feels like winter just started, we'll always welcome a shot of spring dreaming when it comes from Stone Island, who just sent over the first previews of their 2019 Spring / Summer collecti
Update 12.12.18: After the recent confirmation earlier this week that technology giant Samsung will be collaborating and backing the sales of the legally fake
While everyone is racking their brains trying to decrypt the first teaser and the episode names of Stranger Things third season, Eleven aka
The following images might be hard to digest right now, while we try to survive to the cold temperatures thanks to puffer jackets, long coats and incredibily long scarves. But
If you still believe that Dubai means only sea, swimming pools, desert tours, tourist attractions, you’re wrong. The new metropolis is year after year becoming a hot spot for many young fashion enthusias
In the history of cinema and music there are many trios of women who have been successful, from Charlie's Angels to Powerpuff Girls, but also quintets like the Spice Girls, or quartets like in Sex and the City tv series. Nike seem
An iconic technology that defined an era returns, Nike Shox changed the rules both in terms o
Yesterday night at the Royal Albert Hall in London what we could define as the "Oscars" of fashion took place. A few years ago the event did not have this kind of impact on the media, but this year it was absolutely great and chic
Since the beginning nss has been closely following the ongoing and rising story of Supreme Italia, the legitimately
Off-White™ and mytheresa.com join forces for a vibrant capsule collection inspired by classic ski wear. Fuchsia, purple, balanced by more sober shades such as black and gray, make it the perfect
Another storm hit the world of fashion, unpleasant and upsetting as the in Dolce & Gabbana scandal. Once again to light the fuse was the Instagram's profile Diet Pra
