The Milan Fashion Film Festival is coming back and so is your chance to make yourself known. If you are a fashion director and you have an interesting project in your drawer, this is the right time to challenge the fate and the fi
An integral part lying at the heart of Stone Island has since its beginnings been their revolutionary garment dye tech
To celebrate the twenty-fifth anniversary of its first release, Reebok has decided to release a special version of the iconic Instapump Fury, with the original colorway and shape. The release is a limited ser
A queue of people flowing at hyper-real speed in search of the perfect selfie sneaker, a blogger lab with floating screens connected to the whole world and a gigantic warehouse full of sneakers. These are the ingredients of Join the Sn
We are in the 60s, the desire for freedom, psychedelic drugs, and the Hippie culture spreads a particular method of dyeing clothes, very colorful, spontaneous, that described the mood and the philosophy of that youth movement, bor
As happened last year, Maison Margiela decided to collaborate with the students of Istituto Marangoni Fashion Design courses. The brand has entrusted the young creatives with the preparation of the spaces within i
A clearly divisive part of Virgil Abloh’s inaugural collection at the creative helm of
In a world where the pace of fashion is moving ever faster, hype along with the ability to maneuver through the motions of the fashion game often dictate a brand’s success more than the product that is actually on offer. What should be in greate
Last October, the world's first reselling stock market, StockX finally landed in
Alessandro "Sgamo" Nuzzo is a Milanese DJ and producer, a huge fan of Nike and in particular of Air Max. He has thought of a special way to celebrate the
Size?, one of the landmark stores for European Street culture, is back to collaborate, with Nike to create a new Air Max Light. Form the leaked picture we can deduce one of the most important
Now you can make purchases directly on Instagram. The social platform has introduced a function, called Checkout, which allows you to buy products directly from the app, without going through another site to compl
Last Saturday Milan's Assago Forum celebrated the first date of the Sinatra Tour of the artist that represents 'the past, the present and the future of the Italian rap': Gué Pequeno. The live perfo
Three cities, three exceptional guests and a new host together on a digital journey. For the launch of the new Brooklyn sneaker, Timberland launches the Escape Anywhere project and recrui
On the asphalt of a Milan timidly warmed by the February sun, Luca Santeramo wears the new LACOSTE WildCard. A casual sneaker that echoes the c
A$AP Nast wants to expand its borders and be increasingly involved not only in music but in the fashion world. So, while he's seeking a contact
Louis Vuitton is ready to present two new bags to add in the New Wave collection, launched at the beginning of the year and inspired by an old trunk found in the archives of the brand that conta
Following the Dragon Ball collaboration, adidas get back to collaborate with a television myth: Game Of Thrones.On March 22nd will be released six adidas Ultraboost:
For a while now, the eyes of the fashion experts have been focused on Marine Serre, the rising st
From March 19 to 24, focus on South Korea: a new edition of Seoul Fashion Week has begun. Indeed, these days will be revealed the trends of the upcoming FW19, ready to break through our hearts just