Fashion

Nike sales plummeted 38% due to Coronavirus But the lockdown has highlighted new business potential on which the brand now wants to accelerate

Fashion

Nike sales plummeted 38% due to Coronavirus

But the lockdown has highlighted new business potential on which the brand now wants to accelerate

Nike, often considered one of the strongest brands in the sportswear industry, has also suffered heavy losses due to coronavirus. Today, the brand shared the report for the fiscal year ended Ma

Absolut Vodka Launches a Special Edition in Collaboration with MSGM ABSOLUT BETTER TOGETHER LIMITED EDITION

Fashion

Absolut Vodka Launches a Special Edition in Collaboration with MSGM

ABSOLUT BETTER TOGETHER LIMITED EDITION

Absolut Vodka presents ABSOLUT BETTER TOGETHER, the new limited edition created in collaborat

How to buy the Air Jordan I OG Dior The website where you can submit your request is finally online

Fashion

How to buy the Air Jordan I OG Dior

The website where you can submit your request is finally online

The Air Jordan I OG Dior, both in its high-top and low-top iteration, is arguably the rarest and most valuable sneaker of recent years. After being officially unveiled at Dior's Pre-Fall 2020

Bulgari to adopt LVMH blockchain technology A network to ensure the traceability of luxury products and donations for the fight against the Covid-19

Fashion

Bulgari to adopt LVMH blockchain technology

A network to ensure the traceability of luxury products and donations for the fight against the Covid-19

In recent days, Bulgari has announced its membership in the AURA Blockchain Network – a platform presented last May by the LVMH Group at VivaTech that will allow the

How long do creative directors last? 5 years might be the most successful timeframe for a designer leading a fashion house

Fashion

How long do creative directors last?

5 years might be the most successful timeframe for a designer leading a fashion house

There is an expression that, more than any other in recent years, has come to define the continuous changes at the top of the fashion houses. The so-called 'game of chairs' has become the most appropri

FILA recreated its iconic sailing jacket for its SS20 collection The item worn by Giovanni Soldini during the 1999 Around Alone is the key feature of the new collection

Fashion

FILA recreated its iconic sailing jacket for its SS20 collection

The item worn by Giovanni Soldini during the 1999 Around Alone is the key feature of the new collection

The sea has always been a fundamental element of FILA's DNA, which has often dressed world-renowned athletes during their most extreme moments. A perfect example of this relationship between FILA and s

The new Octopus Brand x South Park collection The capsule is just the beginning of a wider collaboration that will continue in the coming months

Fashion

The new Octopus Brand x South Park collection

The capsule is just the beginning of a wider collaboration that will continue in the coming months

Octopus Brand's new project is a tribute to the most irreverent and politically incorrect animated series ever: South Park.  The sitcom created by Matt Stone

The price list of the new Dior x Air Jordan collection The drop of the clothing capsule is scheduled for July 8

Fashion

The price list of the new Dior x Air Jordan collection

The drop of the clothing capsule is scheduled for July 8

The one between Dior and Air Jordan is perhaps the most anticipated luxury streetwear collaboration of 2020. Starting with

Lenny Kravitz is the new face of Saint Laurent's FW20 campaign Shot under the artistic direction of Anthony Vaccarello

Fashion

Lenny Kravitz is the new face of Saint Laurent's FW20 campaign

Shot under the artistic direction of Anthony Vaccarello

Lenny Kravitz is the protagonist of Saint Laurent's latest FW20 campaign and has chosen an unexpected face. The American singer-songwriter, an icon since the 1990s, was pictured with two looks from the

The trail aesthetic according to ROA For the SS20 collection the brand joins forces again with Vibram and Brain Dead

Fashion

The trail aesthetic according to ROA

For the SS20 collection the brand joins forces again with Vibram and Brain Dead

Last year Matthew Williams, in his collaboration with Stüssy, also designed a boot stained with a mud effect typical of mountain sports. The boot in question was a ROA

Patagonia and The North Face want to boycott Facebook A form of protest against the fake news spread by the social media giant

Fashion

Patagonia and The North Face want to boycott Facebook

A form of protest against the fake news spread by the social media giant

Facebook Ads and fake news on social media are one of the hottest topics of recent years. On the one hand, Facebook would like to position itself as a neutral medium o

Balenciaga's best 5 campaigns in the Demna Gvasalia era Weird is beautiful

Fashion

Balenciaga's best 5 campaigns in the Demna Gvasalia era

Weird is beautiful

Despite being a fashion house with over a hundred years of history, Balenciaga has had a very alternating life over the decades, including a phase of apparent death lasting for eighteen years and

Amazon continues its take over on the fashion industry With the Big Style Sale, Bezos's company keeps focusing on fashion

Fashion

Amazon continues its take over on the fashion industry

With the Big Style Sale, Bezos's company keeps focusing on fashion

This year Amazon has decided to postpone its summer Prime Day (which will probably take place in September), the special sales event reserved to Prime members that usually takes place in July. Instead, the e-comme

Dior will host a phygital show in Lecce for Cruise 2021 The show will take place on 22 July and will only be visible through the brand's digital channels

Fashion

Dior will host a phygital show in Lecce for Cruise 2021

The show will take place on 22 July and will only be visible through the brand's digital channels

UPDATE 23/06/2020: Although at the beginning of the pandemic Dior's Cruise 2021 show in Lecce, which was to be held on May 9th was postponed indefinitely, Maria Grazia Chi

The unpredictable future of fashion - Digital Cover N.03 When did fashion stop imagining the future?

Fashion

The unpredictable future of fashion - Digital Cover N.03

When did fashion stop imagining the future?

During this time the creative industry has changed radically. The rise of streetwear has reversed the hierarchies of large fashion houses, bringing new brands to the market and thinning the differences

Why Uniqlo AIRism items are the basics of this summer We asked four professionals to tell us how AIRism helps them in everyday life

Fashion

Why Uniqlo AIRism items are the basics of this summer

We asked four professionals to tell us how AIRism helps them in everyday life

Innovation at the service of performance. Basics elevated to the level of summer techwear that mix the easiness of everyday style and the AIRism technology developed by Uniqlo and Toray in over seven y

The new Louis Vuitton's sneaker trunks for collectors  The Maison dedicates two special orders to sneakerheads to preserve their most precious models

Fashion

The new Louis Vuitton's sneaker trunks for collectors

The Maison dedicates two special orders to sneakerheads to preserve their most precious models

That of Louis Vuitton is an all-round luxury experience that, starting from the production of suitcases and accessories over a hundred years ago, today also extends to stre

Where to buy the Nike Dunk Low SP Champ Colors The official drop date is set for June 24th

Fashion

Where to buy the Nike Dunk Low SP "Champ Colors"

The official drop date is set for June 24th

Nike's celebrations continue for the 35th anniversary of the birth of the Nike Dunk, releasing the third and final colourway of the "Team Tones" pack dedicated to the colour block

Burberry to host a phygital show for London Fashion Week It's the first big brand to set a date for September fashion week

Fashion

Burberry to host a phygital show for London Fashion Week

It's the first big brand to set a date for September fashion week

Burberry is the first big brand to set a date for the next show for the SS21 collection. As Riccardo Tisci told WWD the show will be held on September 17, on the eve of London Fashion Week that

Domus Academy to invest in the talent of young creatives With 50 scholarships

Fashion

Domus Academy to invest in the talent of young creatives

With 50 scholarships

Even in this time of crisis and uncertainty, Domus Academy still believes that it is possible to rebuild the future starting from a high-quality education.