Fashion

There's a company that can make you immortal in the metaverse Somnium Space can clone any person and turn them into a digital ghost

Fashion

There's a company that can make you immortal in the metaverse

Somnium Space can clone any person and turn them into a digital "ghost"

Somnium Space is a virtual reality platform founded by Artur Sychov that functions as a metaverse in its own right, with its own economy, currency, games and social experiences. Recently, however,

Epoque is the first protagonist of New Era's Now Playing Campaign  A tour of Europe through the lives of up-and-coming music artists

Fashion

Epoque is the first protagonist of New Era's "Now Playing" Campaign

A tour of Europe through the lives of up-and-coming music artists

The relationship that binds New Era to the world of music is undeniable. A very popular brand in the world of hip-hop and rock, and more generally of the American aesthetic, its heritage has expanded w

The secret to becoming an influencer? Having something to say How the figure of the influencer has evolved over the years

Fashion

The secret to becoming an influencer? Having something to say

How the figure of the influencer has evolved over the years

Between mockery, envy and a stubborn group of people who still don't want to admit that it's a real job, the influencer is a profession that has existed for just over 10 years and yet has already becom

What are the most worn sneakers in the fashion capitals Dunk Low wins in Milan, adidas in Berlin

Fashion

What are the most worn sneakers in the fashion capitals

Dunk Low wins in Milan, adidas in Berlin

A mass phenomenon spread all over the world, sneakers are a passion shared by every city. In the new Big Fact Report released by StockX, are highlighted the most popular trends in ever

The archive according to Brain Dead and Oakley  The new version of the Oakley Flesh

Fashion

The archive according to Brain Dead and Oakley

The new version of the Oakley Flesh

Brain Dead and Oakley announce the re-launch of Oakley Factory Team: the meeting point of art, design, experimentation and functionality through products and multimedi

Ukrainian resistance also passes through luxury stores The time when designer clothes became a uniform for civilians at the front

Fashion

Ukrainian resistance also passes through luxury stores

The time when designer clothes became a uniform for civilians at the front

Since Putin's troops invaded the borders of Ukraine on 24 February 2022, the consequences of an unexpected conflict, which still persists despite efforts to reach a peaceful agreement, have been irrepa

How Gen Z is re-reading the codes of punk No longer rebellion, but self-expression

Fashion

How Gen Z is re-reading the codes of punk

No longer rebellion, but self-expression

Those who know how to leave a mark in this world, never die. It's not a blunt paraphrase of "Punk's Not Dead", but a truth that we live on our skin every day. We are slaves and monarchs of a constant contamina

Gucci will show its next collection at Castel del Monte Alessandro Michele returns to explore Italy's historical settings

Fashion

Gucci will show its next collection at Castel del Monte

Alessandro Michele returns to explore Italy's historical settings

The famous Castel del Monte in Puglia will be the location of Gucci's next show, which will take place on May 16. The castle, built in the mid-200th century by Frederick II, is a location full of histo

LVMH continues to grow despite wars and lockdowns The return of the pandemic in China and conflicts in Europe did not stop the luxury giant

Fashion

LVMH continues to grow despite wars and lockdowns

The return of the pandemic in China and conflicts in Europe did not stop the luxury giant

The LVMH group has published the report of its revenues in the first quarter of 2022 ended March 31, showing excellent results symbolized by a 29% increase in its revenues which has not been stopped by

Fast-fashion industry worth less than last year  The data in the new report published by Brand Finance

Fashion

Fast-fashion industry worth less than last year

The data in the new report published by Brand Finance

According to the annual report published by Brand Finance, Nike is the brand with the most value in the world thanks to its 33.2 billion dollars, a growth of 9% compar

Shein's success through TikTok's hauls From fast fashion to ultra fast fashion

Fashion

Shein's success through TikTok's hauls

From fast fashion to ultra fast fashion

A few weeks ago, Shein received between $100 and $200 billion in investment from several private equity firms, surpassing the combined value of two of the best-known fast fashion multinationals,

Valentino will show its next Haute Couture show in Rome  The show will be held in Piazza Mignanelli and Trinità de' Monti on July 8

Fashion

Valentino will show its next Haute Couture show in Rome

The show will be held in Piazza Mignanelli and Trinità de' Monti on July 8

Valentino has announced, together with the City of Rome, that the brand's next Haute Couture show will be held in Rome, in Piazza Mignanelli, home of the founder's famous Roman residence, and in nearby Tr

What do collaborations represent in today's fashion? The eternal dilemma between cultural impact vs. media impact

Fashion

What do collaborations represent in today's fashion?

The eternal dilemma between cultural impact vs. media impact

In recent times, collaborations between various fashion brands have become an almost inevitable constant. But to what end? Just a few days ago,

Why so many brands are showing in the U.S. To quote William Goldman: «Follow the money»

Fashion

Why so many brands are showing in the U.S.

To quote William Goldman: «Follow the money»

The announcement that Louis Vuitton will show its Cruise 2023 collection at the Salk Institute in San Diego next May 12, the same place where a Dior campaign was shot in January, is just the latest in

Hypebeast will open a resell platform Is e-commerce the future of publishing?

Fashion

Hypebeast will open a resell platform

Is e-commerce the future of publishing?

Does it still make sense to talk about reselling? According to Hypebeast, it does, as the streetwear site has announced plans to unveil its own resell platform to challenge StockX and

The strange story of the collabo between Supreme and Thom Browne  One of the mysteries of streetwear

Fashion

The strange story of the "collabo" between Supreme and Thom Browne

One of the mysteries of streetwear

The North Face, Nike, Vans, Stone Island and many others. The list of brands that over the years have collaborated with Supreme is very long, so much so that you can lose track of all the collabo made

Why you should love Balenciaga's TikToks Being a tiktoker according to Demna

Fashion

Why you should love Balenciaga's TikToks

Being a tiktoker according to Demna

It has become almost superficial to comment on the communicative avant-garde of Balenciaga, the brand that more than anyone else in recent years has made communication the work within the work, therefo

The dystopian charm of the Avant Apocalypse Layering, cut-out and Y2K

Fashion

The dystopian charm of the Avant Apocalypse

Layering, cut-out and Y2K

Remember when Millennials discovered the existence of Rick Owens through Tumblr? Ten years later, the same thing happened to Gen Z with TikTok. Rick Owens, Martin Margiela, Yohij Yamam

Sustainability according to adidas includes Satta How to extend the life cycle of a shoe according to Rebecca Miller

Fashion

Sustainability according to adidas includes Satta

How to extend the life cycle of a shoe according to Rebecca Miller

According to rumours, the collaboration between adidas and Satta, which should have been released last year, but which for reasons connected to Covid has long remained in that limbo of initiatives waiting to be release