Fashion

Streetwear has changed, not passed If the marketing strategy is not broken, don't fix it

Fashion

Streetwear has changed, not passed

If the marketing strategy is not broken, don't fix it

This year the world of streetwear witnessed moments that will be remembered in time, such as Tiffany's collaboration with Nike, Gucci's with adidas and the multiple developments of the

Simone Bellotti is Bally's new Design Director The Gucci veteran will lead the brand from now on

Fashion

Simone Bellotti is Bally's new Design Director

The Gucci veteran will lead the brand from now on

Hot on the heels of Rhuigi Villaseñor's farewell, Bally has announced that it has entrusted the direction of its design studio to Simone Bellotti, an industry veteran who spent 16 years at Gucci after

What is Consumer Anxiety?  Here is what shopping has to do with anxiety

Fashion

What is Consumer Anxiety?

Here is what shopping has to do with anxiety

According to the latest report by Deloitte, an American audit and insurance firm, the Global State of the C

Can a young designer save a legacy brand? Fashion keeps putting designers into the position to rescue a failing brand, but can they?

Fashion

Can a young designer save a legacy brand?

Fashion keeps putting designers into the position to rescue a failing brand, but can they?

Attachment is a common thing in fashion. Whether we like to admit it or not, we can feel a strong connection to our clothes. And just as people tend to grow fond of the memories they made wearing the garments

Mango's recent boom and the ambiguous redemption of fast fashion Can commitment to sustainability justify overproduction and overconsumption?

Fashion

Mango's recent boom and the ambiguous redemption of fast fashion

Can commitment to sustainability justify overproduction and overconsumption?

The empire of Punto Fa, S.L., better known as Mango, is continuing to expand unabated by recording the strongest numbers in a decade, and an increase in profits of more than 20 percent

Every historic reference of the new Gucci MAC80 The new Gucci sneakers now available online through Klarna

Fashion

Every historic reference of the new Gucci MAC80

The new Gucci sneakers now available online through Klarna

The sneaker world, we know, is made up of daily releases and novelties always around the corner. If until recently it referred to a well-circumscribed slice of the market, today the typical sneaker buyer is transversal

Balenciaga's cinema-verité for the new SS24 collection Titled Capital B, the collection is an ode to Paris and its inhabitants

Fashion

Balenciaga's cinema-verité for the new SS24 collection

Titled "Capital B," the collection is an ode to Paris and its inhabitants

To present its latest SS24 collection, Balenciaga decided to create a video vaguely reminiscent of the "

Will quiet luxury end along with Succession? Even the characters in the series seem content to abandon their suits

Fashion

Will quiet luxury end along with "Succession"?

Even the characters in the series seem content to abandon their suits

After five years and four glorious seasons Succession has concluded. We do not want to spoil the ending - so everything we will talk about in the next few lines will not spoil your surprise. B

Sunnei presents the third issue of Media  The magazine supporting the brand partnership with NABA

Fashion

Sunnei presents the third issue of Media

The magazine supporting the brand partnership with NABA

Sunnei has been collaborating with the founders of Media magazine ever since 2021, and they have now presented its third edition this Thursday, in the brand's Milan store. An excl

Which tank top style are you wearing this summer?  From Dolce&Gabbana to Courrèges, check out the best looks

Fashion

Which tank top style are you wearing this summer?

From Dolce&Gabbana to Courrèges, check out the best looks

It is a simple garment, created to cope with the heat and to dodge unwanted sweat stains. The vest made its way into fashion trends from 1912, although back then it was only used by swimmers an

Timberland and icebreaker for a capsule that respects nature Available now online and in store

Fashion

Timberland and icebreaker for a capsule that respects nature

Available now online and in store

Born in two opposite corners of the planet, Timberland and icebreaker share a commitment to craftsmanship, nature, and a commitment to the environment. Coming from these premises is a

What if a brand asked you to exchange your dupes for original products? How an unusual advertising initiative rewrote the rules of marketing

Fashion

What if a brand asked you to exchange your dupes for original products?

How an unusual advertising initiative rewrote the rules of marketing

Lululemon is one of the sportswear brands that has been most successful in the United States and Canada, particularly due to the popularity of its leggings. So much is the obsession of

How ethical are luxury fashion materials? Latest data on colture work conditions in the world reveal an alarming situation

Fashion

How ethical are luxury fashion materials?

Latest data on colture work conditions in the world reveal an alarming situation

The Global Slavery Index report conducted by the international human rights organisation

Shein cleared up the mystery about its Paris fashion show It is still unclear, but in case it is true hold on to your hats.

Fashion

Shein cleared up the mystery about its Paris fashion show

It is still unclear, but in case it is true hold on to your hats.

UPDATE 5/29/2023: Following the furore caused by the news that an ultra-hip fashion brand could be hosting a catwalk show in the haute couture capital of the world, Shein himself sought to rect

New LEGO and Star Wars collaboration is pure pop culture for collectors New sets paying homage to George Lucas' galaxy are among the most complex ever

Fashion

New LEGO and Star Wars collaboration is pure pop culture for collectors

New sets paying homage to George Lucas' galaxy are among the most complex ever

The LEGO Group also celebrated the enormous heritage of the Star Wars saga this year in collaboration with Disney, which this year more than ever enchanted new and old generations of viewers w

How many shows should a brand hold each year? Dior is among the most prolific brands, averaging one show per month in the first half of 2023

Fashion

How many shows should a brand hold each year?

Dior is among the most prolific brands, averaging one show per month in the first half of 2023

When the Resort/Cruise show season is at its peak and summer fashion weeks are less and less distant, it is easy to feel that brands are bombarding us with shows. The pace is actually not too different

For luxury brands, South Korea is the new China Now that South Koreans are the world's leading buyers of luxury goods

Fashion

For luxury brands, South Korea is the new China

Now that South Koreans are the world's leading buyers of luxury goods

Before the pandemic brought our lives to a standstill for three years, the geopolitics of fashion moved on quite different edges from our present. Today, enough time seems to have passed for the pre-pandemic sy