Marcel Duchamp and Andy Warhol had already figured it out. Even social media, increasingly ahead of the catwalks, understood it immediately. Relatability sells. But while in the art world, this phenome
Birkenstock is a brand rich in history that has continually evolved over the years, p
Last week, Naples has never been busier. In fact, last Wednesday saw the opening of nss Edicola in Piazza San Pasquale, which brought all the merch of J'Adore Napoli, including numerous novelties we cr
Pastel colors divide the population into two, giving life to fierce feuds between lovers and opponents of sweet shades. Not many years ago, turquoise and peach pink ruled Instagram's feed, still stuck
For vintage enthusiasts, fashion is divided into "core." Today, a decade is not enough to describe an aest
One of the biggest passions of fashion insiders is trying to guess which designer will work for which brand in the near future. All speculations that ultimately lead to nothing: even if you guess right, without an offi
Anyone who loves Rick Owens knows the dear price that the latest great fashion author demands for his creations. Let it be clear: a piece by Rick is worth every penny of your money. An
Yohji Yamamoto POUR HOMME recently announced its new NEIGHBORHOOD® collaboration-a truly symbiotic fusion of the rebellious spirit of Yohji Yamamoto POUR HOMME with the streetwea
Led by a bright team of creatives pushing innovation amongst art and music in British Culture, JD’s latest Christmas Campaign Forever Forward celebrates al
In a recent report by BoF, it has emerged that
When the temperature is above freezing, it can be difficult enough to put together a decent outfit, but what do we do when the snow is raging, the streets are freezing and the duvet seems to be the only piece of clothi
For the generation that came before the Millennials, the Christmas gifting etiquette (or gifting etiquette in general) was quite rigid and precise: always a surprise, always of more or less a
The history of Italian fashion partly originates in artisan workshops, in small ateliers hidden in every corner of the country. The artistic and manufacturing laboratories still present in the Bel Paese continue to rep
The caban (or peacoat, depending on the cultural area from which it is viewed) is a garment with a unique history in fashion. It first appeared in the 17th and 18th centuries worn by Dutch sailors, lat
Christmas is a time of joy, especially for those who love giving and receiving gifts. But when your friends or your partner are fans of luxury brands, choosing a gift becomes challenging without risking starting the ne
Every year is dominated by its trends, and the most beautiful part of working in fashion is precisely in recognizing them before others, identifying them, interpreting them. No one eve
Founded by Raf, STTOWN was born from a passion for fashion and a desire to break away from conventional patterns. With over 15 years of experience in the retail secto
It's happened to everyone, at least once, to fall in love with a piece of clothing, or at least develop a strong attraction to a material object. Whether it's a fabric or, more simply,
