Fashion

What if AI became our personal shopper? All the problems with a technology that could revolutionize retail

Fashion

What if AI became our personal shopper?

All the problems with a technology that could revolutionize retail

In the future, the advent of AI in the daily lives of citizens around (almost) the entire world could be remembered as a third industrial revolution. Artificial intelligence has already begun

Could 2025 be the year of revival for Christian Lacroix?  From rarity to renaissance, the brand seems ready to reclaim the fashion spotlight

Fashion

Could 2025 be the year of revival for Christian Lacroix?

From rarity to renaissance, the brand seems ready to reclaim the fashion spotlight

2025 started strong for the brand Christian Lacroix, which has just been acquired by the Spanish group Sociedad Textil Lonia (STL), taking 100% ownership of the couture house in a private tra

Gucci's window displays become “Endless Narratives”  A new visual approach that will enliven the brand's stores around the world

Fashion

Gucci's window displays become “Endless Narratives”

A new visual approach that will enliven the brand's stores around the world

Gucci has unveiled a new vision for its storefronts, called “Endless Narratives”, which transcends the traditional display model to transform it into an immersive experience. This

2025 in trends, month by month  Fashion forecasts according to the Heuritech AI-driven platform

Fashion

2025 in trends, month by month

Fashion forecasts according to the Heuritech AI-driven platform

January is a special month for fashion and for those who study it. Particularly for trend forecast

Y/Project has closed down Farewell to the avant-garde brand that gave Glenn Martens fashion

Fashion

Y/Project has closed down

Farewell to the avant-garde brand that gave Glenn Martens fashion

Y/Project has announced its definitive closure today after failing to secure investors. Among the many closures of independent brands that have impacted fashion,

Loro Piana opens a pop-up in the Austrian Alps   In the heart of charming Kitzbühel

Fashion

Loro Piana opens a pop-up in the Austrian Alps

In the heart of charming Kitzbühel

This Christmas, Loro Piana unveils its first winter pop-up store in the heart of the alpine destination Kitzbühel, a temporary boutique that celebrates the meeting point between artis

The rise of the second-hand fashion boutique A not too recent phenomenon that's now taking over

Fashion

The rise of the second-hand fashion boutique

A not too recent phenomenon that's now taking over

Once upon a time, there were vintage shops. Whether big or small, they were typically filled with clothes arranged haphazardly, inevitably chaotic, and dense with that characteristic mix of dust, close

The history of trompe l'oeil in fashion  From the roaring 20s to now

Fashion

The history of trompe l'oeil in fashion

From the roaring 20s to now

What is the boundary between true and false, where does illusion end and reality begin? In the era of artificial intelligence, deep fakes, and augmented reality, the technique of trompe l’oeil

The ‘no-buy challenge’ has won over Gen Z This is what it is and how to start

Fashion

The ‘no-buy challenge’ has won over Gen Z

This is what it is and how to start

Expensive rent, high cost of living, costly shopping. Beyond wars and political conflicts, we can say that 2024 will be remembered by everyone as the year when everything became too expensive, especially for residents

Will capitalism ruin Kapital? The new acquisition has prompted many to question whether LVMH is a savior a conqueror

Fashion

Will capitalism ruin Kapital?

The new acquisition has prompted many to question whether LVMH is a savior a conqueror

The year 2024 ended with news that many indie fashion enthusiasts, especially fans of Japanese indie fashion, did not exactly welcome:

 On Indian cotton plantations are still cases of child labour A new investigation accuses a company working with Inditex, Amazon, the H&M group and Gap Inc.

Fashion

On Indian cotton plantations are still cases of child labour

A new investigation accuses a company working with Inditex, Amazon, the H&M group and Gap Inc.

After a 2024 strongly marked by the crisis and scandals related to the supply chain, the new year is set to reveal

They design your favourite piece and don't care if you know it: interview with Supersolid Based in Paris, Supersolid is the world's first ghost design studio

Fashion

They design your favourite piece and don't care if you know it: interview with Supersolid

Based in Paris, Supersolid is the world's first ghost design studio

Its founders describe it as “the only ghost atelier in the world”. Their clients, in reality, are not always a secret. What they do for them, however, is. Founded by

The return of the men's perm  But not Justin Timberlake's 90s noodle hair

Fashion

The return of the men's perm

But not Justin Timberlake's 90s noodle hair

If you remember well, a few years ago, it was Peaky Blinders that changed men's taste in hairstyles. Waves of young men, fascinated by the macho-elegant style of England's Thomas Shelby, flock

What can fashion learn from the best runway moments of 2024? Farewell to this year with the 5 lessons that the industry can learn to elevate fashion's influence

Fashion

What can fashion learn from the best runway moments of 2024?

Farewell to this year with the 5 lessons that the industry can learn to elevate fashion's influence

Fashion shows are known for playing different roles at a moment in time. Over the decades, the purpose of catwalks has explored the meaning and evolution of culture, society, innovation and business

Hermes' prestige challenged by $78 bag The irony of the success of ‘Walmart Birkin’ in a luxury world shaken by the crisis

Fashion

Hermes' prestige challenged by $78 bag

The irony of the success of ‘Walmart Birkin’ in a luxury world shaken by the crisis

The undisputed master of French craftsmanship, the official representative of exclusivity with its years-long waiting list, and a symbol of both elegance and the poetic chaos of its muse Jane Birkin, the

From today, Rolexes are even more expensive It has to do with the price of gold and the increasingly extreme segmentation of the market

Fashion

From today, Rolexes are even more expensive

It has to do with the price of gold and the increasingly extreme segmentation of the market

It is well known that a Rolex is forever. Perhaps this is why the Swiss luxury watchmaking giant began 2025 with a power move: a price increase for its watches, with hikes of

The 10 commandments of fashion for 2025 Or at least the ones we'd like her to respect

Fashion

The 10 commandments of fashion for 2025

Or at least the ones we'd like her to respect

If the first good resolutions officially date back to ancient Babylon, it can be said that they have been in practice ever since humans started wanting to ease their conscience. From the desi

3 fresh graduates in fashion design to keep an eye on in 2025 The next generation of fashion, between creativity and commitment

Fashion

3 fresh graduates in fashion design to keep an eye on in 2025

The next generation of fashion, between creativity and commitment

While fashion evolves over time, new designers also follow this progression. But who will be the next designers and stylists to shape the future of fashion? Which creatives will continue the

History of Fondazione Prada From Venice to Milan via Shanghai, Tokyo and New York

Fashion

History of Fondazione Prada

From Venice to Milan via Shanghai, Tokyo and New York

It is called Fondazione Prada, a venue in Milan that hosts the brand’s shows but has little to do with fashion. Born in 1993 with the aim of «investigating human culture in its variety and compl

French fashion in 2024 in 5 key moments  A retrospective of the year's most iconic moments in fashion and beyond

Fashion

French fashion in 2024 in 5 key moments

A retrospective of the year's most iconic moments in fashion and beyond

The countdown is almost over, the sands of time are nearly gone, and 2025 is starting to peek over the horizon. While starting fresh and welcoming new energy wouldn’t hurt anyone after this