Culture

Does advertising within video games work? A good way to reach Gen Z

Lifestyle

Does advertising within video games work?

A good way to reach Gen Z

In recent years, the gaming sector has grown significantly, thanks mainly to continuous technological developments and some particularly successful remakes, which have attracted even more use

Understanding Big Tech's passion for Christianity Between AI and space expeditions, Silicon Valley wants to keep its feet on the ground after all

Lifestyle

Understanding Big Tech's passion for Christianity

Between AI and space expeditions, Silicon Valley wants to keep its feet on the ground after all

In recent years, religion has experienced exponential growth among workers in the technology sector, especially among Big Tech billionaires. Some have long been part of the Christian faith, w

Does winning an Oscar still make sense? If it's about money, yes

Lifestyle

Does winning an Oscar still make sense?

If it's about money, yes

Who would have ever thought: winning an Oscar is a matter of money. When wondering what lies behind one of the most lethal campaigns seen in recent years, people always assume there is only a return in

Everything you need to know about the Oscars 2025  Victory for independent cinema

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Everything you need to know about the Oscars 2025

Victory for independent cinema

«Today this could be the greatest day of our lives». To the notes of the remixed version of Take That’s Greatest Day, the film directed by Sean Baker,

Point of view is central in The Nickel Boys The Oscar-nominated film lands on Prime Video on Feb. 27th

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Point of view is central in The Nickel Boys

The Oscar-nominated film lands on Prime Video on Feb. 27th

Nickel Boys is not the first first-person film. However, it is the one that, more than any other, has made it a stylistic hallmark disconnected from inte

Must-see movies and TV series in March From Snow White to Taxi Driver, cinemas once again take a dip into the past

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Must-see movies and TV series in March

From Snow White to Taxi Driver, cinemas once again take a dip into the past

Mirror, mirror on the wall, what’s coming out in March that I should watch? From classic retellings with the live-action of Snow White to the most ambitious adaptation project Netflix Italy

Italian music is back to its small-town roots  Make way for cantautorato

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Italian music is back to its small-town roots

Make way for cantautorato

The idea of a singer-songwriter as we know it in Italy coincides, in the collective memory of our parents, with figures like Teresa De Sio, Fabrizio De André, Domenico Modugno, or Gino Paoli. These ar

All about the genius of Daniel Blumberg, the composer of The Brutalist  The Oscar-nominated artist who made architecture dance

Lifestyle

All about the genius of Daniel Blumberg, the composer of The Brutalist

The Oscar-nominated artist who made architecture dance

Daniel Blumberg is an English musician, composer, and visual artist who has so far remained relatively unknown to the general public. A favorite nominee for the Oscar for Best Original Score for

5 things to do in Milan this weekend From February 28 to March 2

Lifestyle

5 things to do in Milan this weekend

From February 28 to March 2

February is coming to an end, and this weekend marks the beginning of March. You can already feel the spring in the air, and Milan has kicked off Fashion Week

Who will win at the 2025 Oscars?  From controversies to awards already won, predictions for Hollywood's most coveted statuettes

Lifestyle

Who will win at the 2025 Oscars?

From controversies to awards already won, predictions for Hollywood's most coveted statuettes

The awards season is coming to an end. Among the fiercest Oscar campaigns in recent years, with constant twists, secrets unveiled, and past events resurfacing, along with days of anxiety due

Why are we so obsessed with the planets aligning? There's a planet parade going on

Lifestyle

Why are we so obsessed with the planets aligning?

There's a "planet parade" going on

Since the end of January, it has been possible to observe some of the main planets of the Solar System in the night sky with the naked eye. However, the most interesting aspect has emerged si

5 things to do in Paris this weekend February 28 to March 2

Lifestyle

5 things to do in Paris this weekend

February 28 to March 2

In the blink of an eye, the week is coming to an end, and the weekend is already on the horizon. Even if the weather is not ideal,

Why do some films end up in the wrong category at the Academy Awards?  The history of the Oscars is full of cases of category fraud, here they are explained

Lifestyle

Why do some films end up in the wrong category at the Academy Awards?

The history of the Oscars is full of cases of category fraud, here they are explained

Kieran Culkin won the SAG Award for Best Supporting Actor for A Real Pain. Just like the Golden Globe, the BAFTA, and the Critics' Choice Awards. The Succession actor, fresh from the

Is boycotting supermarkets the right answer to inflation? From the Balkans, the movement that is changing the economy

Lifestyle

Is boycotting supermarkets the right answer to inflation?

From the Balkans, the movement that is changing the economy

In Croatia, the #boicotsupermerket movement is rapidly expanding throughout the Balkans and could soon make its way to Italy. Born on January 24, 2025, in Zagreb as a response to the

What is going on with the guzi mania? The new trend after Sonny Angels and Labubus

Lifestyle

What is going on with the "guzi" mania?

The new trend after Sonny Angels and Labubus

In recent years, the luxury economy in China has undergone a surprising metamorphosis (not in a positive sense), with the decline of the traditional market and the rise of new forms of consum

More and more TV show are meant to be a background The difficulty of disconnecting from social media is influencing streaming

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More and more TV show are meant to be "a background"

The difficulty of disconnecting from social media is influencing streaming

The algorithms of major social networks are designed to offer users a continuous flow of personalized content that is similar and uninterrupted, in order to keep people on the feed as long as

The official line-up of C2C Festival has been announced The festival will bring Blood Orange back to Europe after a full six years

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The official line-up of C2C Festival has been announced

The festival will bring Blood Orange back to Europe after a full six years

The C2C Festival, one of the most innovative music events in Europe, has just announced the artists for the 2025 edition, scheduled from October 30 to

PUMA and ROMBAUT join forces in a dizzying collaboration The ‘Levitation’ sneaker invites us to take a step towards the most aligned version of ourselves

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PUMA and ROMBAUT join forces in a dizzying collaboration

The ‘Levitation’ sneaker invites us to take a step towards the most aligned version of ourselves

The brand-new collaboration between PUMA and ROMBAUT has arrived, sparking only one desire: to leap forward toward the best version of ourselves—serene and grounded. I

Coachella is not at Coachella anymore The democratization of big concerts

Lifestyle

Coachella is not at Coachella anymore

The democratization of big concerts

Once upon a time, for younger Millennials and the older slice of Gen Z, the second weekend of April meant only one thing: Coachella. The Indio Music and Arts Festival was for years a cultural